In 2023, preference was given to strict and restrained car colors. Not many brightly colored cars were sold.
In 2023, almost 61,000 new passenger cars were purchased, and a third of them were white. This is evidenced by the statistics of the association.
Renault Duster crossovers were bought the most in white. The same model is also in demand in gray, which is the second most popular shade – it accounts for 31% of the market. This is not surprising considering that Duster is the most popular car of 2023.
17% of cars were chosen in black color, and the most among them were Toyota Land Cruiser Prado SUVs. The fourth place is occupied by blue color (8%), and the most popular in this shade was the Volkswagen ID.4 electric crossover. Rounding out the top 5 is red (3%), and the Mazda CX-5 is the leader in this shade.
The most popular car colors for 2023:
White — 33%.
Gray — 31%.
Black — 17%.
Blue – 8%.
Red — 3%.
Green — 2.6%.
Brown – 2%
Beige – 1%.
Orange — 0.7%.
Yellow — 0.5%.